Innovative Leaders need Creative Artists
Consider THIS Gatekeeper
- Gatekeepers in the art world determine what art is exhibited and made available to the public.
- Gatekeepers include curators, gallerists, collectors, critics, and other art industry professionals.
- Museums, galleries, and cultural institutions are often considered the primary Gatekeepers.
- Curators play an influential role in selecting and organizing exhibitions.
- As an independent artist, it is essential to recognize and consider the influence of these Gatekeepers.
Botticelli Gatekeepers
- The Medici family played a significant role in shaping the art and culture of the Renaissance period and were critical patrons of the Arts in Florence.
- Botticelli and other Renaissance artists navigated the values and expectations of their patrons to maintain financial support and avoid falling out of favour.
- Botticelli's famous paintings, The Birth of Venus and Primavera, were sponsored by the Medici family and demonstrate their classical influence.
- The church also significantly influenced Renaissance art and commissioned many works for religious buildings.
- Botticelli's personal experience of false accusations and imprisonment inspired his painting, The Calumny of Apelles, which warns against false and malicious allegations and reminds us of the importance of safeguarding fairness and creativity.
Powerful and Influential Gatekeepers
In ancient Greece and Rome, wealthy individuals and institutions commissioned large-scale artworks for public and religious spaces, reflecting the ruling class's tastes, values, and interests.
Colonizing states utilized art for propaganda, promoting their culture and customs as superior to the local ones.
Classical art focuses on technical excellence, representations of gods and goddesses, historical and mythological narratives, the depiction of military achievements, and attention to detail and realism.
Patrons and institutions with considerable resources and power can influence cultural narratives and advance their interests, values, and agendas through commissioning or purchasing works of art.
The decisions of gatekeepers, such as wealthy patrons and powerful institutions, significantly impact artwork creation. Is it a formalized process for independent artists to seek commissions in patronage?
How the Powerful Influence Artists
- Wealthy and powerful business and political leaders have influenced the art world by commissioning classical works of art that reflected their ideals of wealth, good taste, and cultural heritage.
- During the 16th and 17th centuries, wealthy patrons favoured classical themes and techniques demonstrating their moral purpose, wealth, power, and cultural sophistication through their art acquisitions.
- In the 18th to 19th century, wealthy patrons favoured Rococo and neoclassical styles, which reflected their belief in the classical tradition and conveyed a message of stability, order, and permanence.
- The rise of industrialization and globalization in the 19th century allowed artists to become more independent, sell their works directly to private collectors and institutions, and explore new styles and techniques.
- In the 20th century, a new class of merchants, industrialists, and bankers emerged who acquired innovative art to reflect their creativity, innovation, and impact on society, shaping the artistic direction and promoting artistic freedom and creativity through their support of innovative artists.
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